InsideChips
Strategic and Tactical Marketing Know-How for the High-Tech Industry
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Marketing and Management Consulting Services

InsideChips also provides consulting and market research services to the electronics industry and financial community through its consulting arm HTE Research.
  •  Business Development
  •  Venture Capital Support
  •  Strategic Market Research
  •  Business Strategy and Planning
  •  Marketing Strategy and Promotion
  •  Japan Turnkey Market Launch Service
  •  International Operations/Subsidiary Set-up
  •  Custom and standard market research reports
  •  Integrated Marketing Communications Program
  •  Marketing and Sales Channel Strategy/Deployment
  •  Organizational development and selective recruiting

The Principal Consultant and Analyst is Steve Szirom.  He is a semiconductor industry analyst and management consultant with over 35 years of international and business experience in the microelectronics industry. His consulting specialties are tracking and analyzing startups, market  strategic business planning and development, organizational development, integrated marcom strategies, international issues and investments.

In 1969, Szirom started his career with Motorola Semiconductor (Freescale Semiconductor) in international marketing (Asia and Europe) with responsibility for analog ICs (consumer and professional) and later in strategic marketing for power devices. While at Motorola, he was analog IC marketing manager for Europe based in Toulouse, France. Following his career at Motorola, Szirom joined Signetics/Philips Semiconductor as international memory marketing manager working closely with the European semiconductor unit of Philips.

Szirom founded HTE Research in 1984. He received his BSEE degree from Purdue University, West Lafayette, Indiana.
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